Nordic Design Intensive Course: Complete Branding

Overview

“After all your hard work, it’s time to present the brand to the client. This moment decides whether your brand will see the daylight. Although every meeting is different, there are some universal truths that we have discovered during the hundreds of presentations we have given. We’re happy to share these, so your presentations will have a much better success rate.”

In this video lesson Hmmm Creative Studio addresses the topic: The Secrets to a Successful Client Meeting, which is part of the Domestika online course: Nordic Design Intensive Course: Complete Branding. Master brand creation: from research and copywriting to design and showcasing. Make your product stand out..

Partial transcription of the video

“You have done all this hard work. You've done the research, the strategy, the brand, the toolkit, but unfortunately, if the client doesn't buy this, your brand won't come to life. Luckily, in this lesson, we'll show you easy tips and tricks to have a successful client meeting every time. Firstly, remember, no one is buying a logo. The brand is about emotions and the story, and the client is also buying a story. So think of your client meeting kind of as a theater play. Have a specific beginning, a middle part, and an ending. Even, like, write a few funny jokes or things. Think of a script a...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Nordic Design Intensive Course: Complete Branding

• Level: Beginner
• 100% positive reviews (7)
• 666 students
• 5 units
• 14 lessons (2h 13m)
• 13 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe Photoshop, Keynote

• Areas

  Branding & Identity, Design, Graphic Design