Nordic Design Intensive Course: Complete Branding
A course by Hmmm Creative Studio , Designers and Creative Directors
Master brand creation: from research and copywriting to design and showcasing. Make your product stand out.
You will learn how to develop a full brand identity using a practical and efficient approach. Starting with understanding client needs, researching, and defining the target audience and brand values, you will then dive into creating a name and slogan, followed by designing visual assets, including logos and impactful mockups. Finally, you will create a professional branding toolkit and showcase your work to the world.
The course content combines branding theory with hands-on exercises to help you execute real-world projects. It is designed to be dynamic and visually appealing, inspired by the minimalism and functionality of Nordic design. By the end of the course, you will be able to create a branding toolkit adapted to any type of client.
What will you learn in this online course?
14 lessons & 26 downloads
- 100% positive reviews (13)
- 891 students
- 14 lessons (2h 13m)
- 26 additional resources (13 files)
- Online and at your own pace
- Available on the app
- Audio: English, Spanish, French, Indonesian, Italian, Portuguese, Romanian, Turkish
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe Illustrator
Adobe Photoshop
KeynoteWhat is this course's project?
You will design the complete branding for a sailboat adventure business, combining elements of service, hospitality, a clothing line, and a social media presence. You will create a cohesive visual identity for multiple platforms, showcasing your ability to apply Nordic design principles to a multifaceted project.
Who is this online course for?
This course is ideal for designers looking to enhance their branding skills, as well as those just starting their careers in the design world. The content is tailored for individuals interested in mastering both the strategic and creative aspects of brand design. Prior expertise is not required, but a basic understanding of graphic design is recommended.
Requirements and materials
Basic knowledge of design programs like Adobe Illustrator and Photoshop is recommended. Access to presentation tools such as Keynote or PowerPoint is also helpful. You don't need to be an expert, but access to these tools is necessary for completing the hands-on exercises.
Reviews
Hmmm Creative Studio
A course by Hmmm Creative Studio
Helene Vetik and Karl Saluveer are the founders of Hmmm Creative Studio, an award-winning agency with projects ranging from branding to animation. Helene is a graphic designer, creative director, and influencer, while Karl is a strategist and project manager. Their experience spans from startups to renowned brands like Red Bull and Kumu Art Museum. Together, they teach how to blend creativity and strategy in solid, visually engaging branding projects.
Content
-
U1
Introduction
-
About Us
-
Influences
-
-
U2
Brand Positioning
-
Defining the Client
-
Debriefs and Mood Boards
-
The Brand Name and Slogan Creation
-
-
U3
Visual Design
-
The Logotype, Not Logo Mark
-
Shapes and Colors
-
Mock-Ups
-
-
U4
Putting It All Together
-
The Difference between a Brand Book and a Toolbox
-
Creating Your Own Tool Kit
-
Showcasing Your Work to the World
-
-
U5
Client Presentations, Social Media, and Animation
-
The Secrets to a Successful Client Meeting
-
Creating a Beautiful Instagram Feed with Mock-Ups
-
A Simple Logo Animation to Wow the Public
-
-
FP
Final project
-
Fresh Branding for Consumer Goods
-
What to expect from a Domestika course
-
Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
-
Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
-
Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
-
Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
-
Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
-
Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
-
Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
-
Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Yes, this course is designed for beginners and covers foundational skills in branding, portfolio creation, and creative workflows.
You’ll need access to Adobe Illustrator, Photoshop, and a digital drawing tablet like a Wacom. Free resources like Google Fonts and mockup files are also recommended.
You will learn how to build creative portfolios, design brand identities, create mood boards, manage design projects, and apply color and shape theories for effective visual storytelling.
No prior design experience is necessary. The course starts with basic concepts and guides you through advanced branding and portfolio skills.
You’ll learn strategies to present your work, build a professional Behance portfolio, and approach clients confidently as a freelancer.
Yes, the course teaches you how to create, organize, and deliver comprehensive branding toolkits, mockups, and asset folders for client projects.
Yes, you’ll study color psychology, color palettes, and how to apply color theory to develop cohesive brand identities.
Adobe Illustrator
Adobe Photoshop
Keynote
gostei
This is a great intro into the branding for someone getting started
recomendo
excelente curso para iniciantes
uma boa introdução para o design nórdico
Gran curso, sobre todo su ética de trabajo y lo generosos que son de compartir su sentir en el proceso.
best course ever, they guide you through the whole process