Creative Direction and Production of Animated Spots
research and experimentation
A course by Carburadores , Animation and design studio
Joined February 2019
About the video: research and experimentation
Overview
“In this lesson we will tell you about the importance of searching references for the project.”
In this video lesson Carburadores addresses the topic: research and experimentation, which is part of the Domestika online course: Creative Direction and Production of Animated Spots. Learn the processes to develop the proposal for an animated piece from the idea to the styleframe.
Partial transcription of the video
“In this lesson we will talk about two superimportant topics: Research and experimentation. We will start from the beginning where the first mail arrives where we make the job application. They present us with a script along with the reference. Attached in this lesson is our script that I want you to read with detention; From it we can draw several conclusions. If you have already read the script, we can begin to break down key concepts, generating our first pieces or sketches to develop this animation or in the first instance these "styleframe". Once we have read the script we will start wr...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Direction and Production of Animated Spots
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Category
3D & Animation -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Animation, Art Direction, Creativity

Carburadores
A course by Carburadores
Carburadores is a design, animation and audiovisual production studio that was founded in 2007 by Germán Acuña and Sebastián Ruz. His work has been framed mainly in the development of advertising pieces, direction of video clips, in addition to the development and realization of content for television.
They carry out projects for major brands such as Colgate, National Television of Chile, DirecTV, Under Armor, Bilz and Pap, and have been recognized in festivals such as FIAP, Wave Festival and the Eye of Ibero-America, the Annual Sports Emmy Awards and the most publicity awards. important industry, Cannes.
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- 583 students
- 13 lessons (1h 52m)
- 17 additional resources (5 files)
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- Audio: Spanish
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- Level: Beginner
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