Creative Direction and Production of Animated Spots

A course by Carburadores , Animation and design studio

Animation and design studio. Tulsa, Chile.
Joined February 2019

Learn the processes to develop the proposal for an animated piece from the idea to the styleframe

  • Spanish with subtitles in English
  • 92% positive reviews (26)
  • 541 students

Learn the processes to develop the proposal for an animated piece from the idea to the styleframe

A course by Carburadores

Creating a solid and coherent proposal for an animated spot is key to achieving a worthy piece of prizes. Germán Acuña and Sebastián Ruz, founders of the Carburadores animation studio, are perfectly aware of the creative processes and techniques to come up with a great proposal, this is what their work says for clients such as GreenPeace, DirecTV, Colgate and awards at festivals such as Cannes and El Ojo de Latin America

In this course you will learn the stages of development of an animated spot and you will learn to conceptualize and preproduce a proposal through an styleframe .

Read more ↓

What will you learn in this online course?

13 lessons & 17 downloads

Types of animation products
10 minutes, 26 seconds
Production stages
8 minutes, 16 seconds
Production planning
4 minutes, 39 seconds
Research and experimentation
4 minutes, 9 seconds
Spanish with subtitles in English
  • 92% positive reviews (26)
  • 541 students
  • 13 lessons (1h 52m)
  • 17 additional resources (5 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish
  • Spanish, English, Portuguese, German, French, Italian, Polish, Dutch
  • Level: Beginner
  • Unlimited access forever

What is this course's project?

You will make the visual proposal of an animated commercial spot through an styleframe or style box.

Who is this online course for?

To art directors, designers, animators and illustrators who are interested in learning the conceptualization and pre-production processes of the proposal for an animation spot.

Requirements and materials

To complete this course you must have knowledge of design, composition and illustration.

As for materials, you will need a pencil, paper, computer with Adobe Photoshop and Illustrator installed and a graphic tablet (Wacom or similar).


541 Students
26 Reviews
92% Positive ratings


A course by Carburadores

Teacher Plus
Animation and design studio

Carburadores is a design, animation and audiovisual production studio that was founded in 2007 by Germán Acuña and Sebastián Ruz. His work has been framed mainly in the development of advertising pieces, direction of video clips, in addition to the development and realization of content for television.

They carry out projects for major brands such as Colgate, National Television of Chile, DirecTV, Under Armor, Bilz and Pap, and have been recognized in festivals such as FIAP, Wave Festival and the Eye of Ibero-America, the Annual Sports Emmy Awards and the most publicity awards. important industry, Cannes.


  • U1


    • Presentation
    • Influences
  • U2


    • Types of animation products
    • Production stages
    • Production planning
    • Management and pre-production inputs
  • U3

    Deepen in development

    • From the original idea to the proposal
    • research and experimentation
    • Treatment and Styleframes
    • The Styleframe in the return and pitching
  • U4

    The final stretch

    • Preparation of files and technical considerations
    • Thumbnails and Sketchs
    • Production of Styleframes
  • FP

    Final project

    • Creative direction and production of animated spots

What to expect from a Domestika course

  • Learn at your own pace

    Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.

  • Learn from the best professionals

    Learn valuable methods and techniques explained by top experts in the creative sector.

  • Meet expert teachers

    Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.

  • Certificates

    If you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.

  • Get front-row seats

    Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.

  • Share knowledge and ideas

    Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.

  • Connect with a global creative community

    The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.

  • Watch professionally produced courses

    Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.


Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.

All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.

The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.

You can redeem the course you received by accessing the redeeming page and entering your gift code.

If you're a Plus member, when you complete a course you've purchased, you'll instantly get your personalized certificate. You can see all your certificates in the Certificates section of your profile. You can download your certificates as PDFs and share the link online. Learn more about certificates.
Creative Direction and Production of Animated Spots. 3D, and Animation course by Carburadores

Creative Direction and Production of Animated Spots

A course by Carburadores
Animation and design studio. Tulsa, Chile.
Joined February 2019
  • 92% positive reviews (26)
  • 541 students