Creative Direction and Production of Animated Spots

Overview

“In this lesson we will introduce the concepts of Animatic and Styleframe as final pre-production inputs. We have already begun to think about our final project!”

In this video lesson Carburadores addresses the topic: From the original idea to the proposal, which is part of the Domestika online course: Creative Direction and Production of Animated Spots. Learn the processes to develop the proposal for an animated piece from the idea to the styleframe.

Partial transcription of the video

“In this lesson we will review our method to take an original idea and bring it to a consistent visual proposal. We know that from pre-production there are several inputs that can help us have a better production, but for advertising animation, I would say there are two that They are fundamental: which is the animatic and the styleframe. Both answer different questions, but equally important. The animatic tells us what is about or what the story of our piece is, that is what the animatic solves and the styleframe solves the graphic proposal, as already we saw, but not only the graphic propos...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Creative Direction and Production of Animated Spots

• Level: Beginner
• 93% positive reviews (28)
• 583 students
• 4 units
• 13 lessons (1h 52m)
• 5 downloads

• Category

  3D & Animation

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Animation, Art Direction, Creativity