Designing a brand identity with shocking animations
Vectorization 1
A course by Joseph Navarro , Graphic Designer
About the video: Vectorization 1
Overview
“In this lesson, I'll explain how to bring your sketches into the digital world to define the final elements of your brand.”
In this video lesson Joseph Navarro addresses the topic: Vectorization 1, which is part of the Domestika online course: Designing a brand identity with shocking animations. Create a unique visual identity with a system of icons and symbols that reflect the essence of your brand..
Partial transcription of the video
“And now we will move on to the vectorization stage. where we will finalize our designs in digital form. Well. now it's time to move on to Illustrator. The first thing I'll do is look for the typography. From all the options we discussed in the sketching I decided to stick to a very simple line. We talked about using a condensed typeface. an italicized to represent movement. or something a bit rougher. perhaps with angular. squared-off letters instead of the usual curved ones. many similar designs and brand logos have already adopted these visual codes extensively. so I want to which seeks t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Designing a brand identity with shocking animations
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Category
Design -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop, Glyphs -
Areas
Graphic Design, Logo Design
Joseph Navarro
A course by Joseph Navarro
Joseph Navarro is a freelance graphic designer with a generalist approach and a passion for constant learning. His professional career began in advertising, where he worked as an art director for major brands such as Credomatic, Movistar, Toyota, Quiznos, and Amazon. However, in recent years, he has turned his attention to restaurants and startups, where he can connect directly with creators and convey his passion through unique visual solutions. His experience ranges from large advertising agencies to small studios and special projects, which has given him unique skills that he combines to create brand identities for diverse industries.
Passionate about modern art, architecture, typography, and animation, Joseph integrates these elements into his creative process, creating a graphic and minimalist style with a high visual impact. He specializes in creating visual identities that go beyond simple logos, seeking to establish vibrant, adaptable, and captivating visual languages. His approach centers on exploration and endless curiosity, seeking novel associations between seemingly unrelated elements, which allows him to maintain his constant inspiration.
- 100% positive reviews (14)
- 1,522 students
- 21 lessons (3h 58m)
- 21 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
GlyphsCategory
Areas
