Designing a brand identity with shocking animations
Project 1 Fundamentals
A course by Joseph Navarro , Graphic Designer
About the video: Project 1 Fundamentals
Overview
“I'll teach you how to conduct a visualization session with your client to lay a strong foundation of concepts and ideas to begin creating your designs. ”
In this video lesson Joseph Navarro addresses the topic: Project 1 Fundamentals, which is part of the Domestika online course: Designing a brand identity with shocking animations. Create a unique visual identity with a system of icons and symbols that reflect the essence of your brand..
Partial transcription of the video
“Now, in this lesson I am going to explain to you about the basics of the process. such as Visioning and Brief. These are going to be of great help to us. to lay the foundations for the project and they will make our lives easier when we begin the design process. But first I want to tell you about the final project. The final project consists of the creation of a visual identity Look for the most important details of that brand that captures its essence to translate them into a system of icons and symbols that will be the basis for our animated graphic universe. The most important parts to c...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Designing a brand identity with shocking animations
-
Category
Design -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop, Glyphs -
Areas
Graphic Design, Logo Design

Joseph Navarro
A course by Joseph Navarro
Joseph Navarro is a freelance graphic designer with a generalist approach and a passion for constant learning. His professional career began in advertising, where he worked as an art director for major brands such as Credomatic, Movistar, Toyota, Quiznos, and Amazon. However, in recent years, he has turned his attention to restaurants and startups, where he can connect directly with creators and convey his passion through unique visual solutions. His experience ranges from large advertising agencies to small studios and special projects, which has given him unique skills that he combines to create brand identities for diverse industries.
Passionate about modern art, architecture, typography, and animation, Joseph integrates these elements into his creative process, creating a graphic and minimalist style with a high visual impact. He specializes in creating visual identities that go beyond simple logos, seeking to establish vibrant, adaptable, and captivating visual languages. His approach centers on exploration and endless curiosity, seeking novel associations between seemingly unrelated elements, which allows him to maintain his constant inspiration.
- 100% positive reviews (8)
- 1,285 students
- 21 lessons (3h 58m)
- 21 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English, French, Italian, Portuguese
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever