Build Your Creative Brand
Finding Your Niche
A course by Lisa Hassell - Inkygoodness , Creative coach
Joined October 2021
Jumpstart your creative career by developing a brand identity to enhance your portfolio and attract clients.
Joined October 2021
About the video: Finding Your Niche
Overview
“We will start by brainstorming your personality, background, and creative practice to help you find your niche. I will explain why it is so important to understand what work you love to make, as this should inform the work you want to be paid to do. We will create a vision board to further explore your sense of self, get clear on your passion as a creative, and how we can align this with your career goals.”
In this video lesson Lisa Hassell - Inkygoodness addresses the topic: Finding Your Niche, which is part of the Domestika online course: Build Your Creative Brand. Jumpstart your creative career by developing a brand identity to enhance your portfolio and attract clients. .
Partial transcription of the video
“In this lesson, we will start brainstorming your personality, background, and creative practice to help you find your niche. I will explain why it's so important to understand what work you love to make, as this should inform the work you want to be paid to do. We will create a vision board to further explore your sense of self, and how we can align this with your career goals. So what do we mean by niche? Finding a niche means targeting and specialising in something to help you stand out in the market. Your niche is your unique selling point. Crafting a career in the creative industries ta...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Build Your Creative Brand
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Category
Marketing & Business -
Areas
Business, Communication, Creative Consulting, Management & Productivity
A course by Lisa Hassell - Inkygoodness
Lisa Hassell is an accomplished creative professional with a wealth of experience in the art and design industry. As the founder of Inkygoodness and Inkygoodness Collective, she has established a global community that connects, inspires, and develops artists and creative businesses. With a passion for supporting emerging artists and illustrators, Lisa has dedicated her career to helping individuals achieve their creative dreams through mentorship and coaching.
With a background in art journalism, Lisa has contributed to leading publications and authored notable titles such as "Becoming a Successful Graphic Designer" and "Design{h}ers." Her expertise extends beyond writing, as she has curated exhibitions and directed renowned events such as Glug Birmingham. Lisa's extensive industry knowledge and experience make her a trusted guide for creatives seeking to establish their personal brand and kick-start their creative career.
- 100% positive reviews (20)
- 1,096 students
- 15 lessons (1h 44m)
- 30 additional resources (20 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
