Hand-drawn logo design
Warm-up Exercise
A course by Aron Leah , Illustrator and designer
About the video: Warm-up Exercise
Overview
“We'll now start working on a warm-up exercise to help with the process of developing an idea. We’ll focus on iteration and find different ways to combine and communicate ideas.”
In this video lesson Aron Leah addresses the topic: Warm-up Exercise, which is part of the Domestika online course: Hand-drawn logo design. Discover how to gather client info, combine ideas, and refine sketches into stunning hand-drawn logos..
Partial transcription of the video
“In this lesson, I'm going to take you through an exercise I like to use when figuring out new ways to combine ideas. As mentioned before, you might be given different types of information from your client. This exercise is just to show how you can combine those ideas using illustration. You won't be able to control which type of clients come to you, and often these clients will have different businesses, want to use different bits of inspiration, and there'll be all sorts of different information that is relevant to them and their business. An example of some of these could be a different t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Hand-drawn logo design
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Category
Design, Illustration -
Software
Adobe Illustrator, Procreate -
Areas
Digital Illustration, Graphic Design, Logo Design, Traditional illustration

Aron Leah
A course by Aron Leah
Aron Leah is a highly skilled illustrator and designer with over a decade of experience in the industry. Known for his bold and minimalist style, he has developed a reputation for creating hand-drawn logos that leave a lasting impression.
After working for several design agencies, Aron decided to venture out on his own and establish his freelance career. Through his unique approach to hand-drawn logos, he has collaborated with a wide range of clients, from small startups to established global brands.
Aron's work has been recognized and featured in prominent design publications and exhibitions. He is also a regular speaker at design conferences and has conducted workshops to share his expertise with aspiring designers. Aron Leah believes that hand-drawn logos have the power to communicate stories and evoke emotions in ways that digital designs often struggle to achieve.
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- 1,399 students
- 13 lessons (1h 41m)
- 19 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: English
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- Level: Beginner
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