Retro Hand-Lettering: Embracing Imperfections
Social Media for Growth
A course by Jay Roeder , Illustrator and Hand-Lettering Artist
Joined September 2021
Joined September 2021
About the video: Social Media for Growth
Overview
“Now I’ll talk about how you can use social media to show off your work and obtain new clients. ”
In this video lesson Jay Roeder addresses the topic: Social Media for Growth, which is part of the Domestika online course: Retro Hand-Lettering: Embracing Imperfections. Learn lettering techniques to create original compositions composed of words, letters, and phrases that reflect your personal style.
Partial transcription of the video
“Social Media for Growth In the last lesson, we learned how to gain new clients and the process of working with new clients. In this lesson, I want to talk about social media as a powerful tool to help you grow. I think social media can be a really powerful tool to help you grow. It was certainly very important for me when I first started out in helping me grow and feel like I was part of a community. It also serves as a place for clients to go and check out your work. One platform in particular that I like to focus in on is Instagram, and I like this platform because it's a little bit more ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Retro Hand-Lettering: Embracing Imperfections
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Category
Calligraphy & Typography -
Software
Procreate -
Areas
Digital Illustration, Digital Lettering, Hand Lettering, Lettering, Traditional illustration
Jay Roeder
A course by Jay Roeder
Jay Roeder is a freelance illustrator who specializes in hand-lettering. From a young age, he was always passionate about art. In college, he studied graphic design and illustration, and after graduating, he started working in different design agencies, handling projects for a range of international brands. In 2012, he decided to quit his job to focus on hand-lettering.
Since then, he has worked with brands such as Nike, Hilton, and Subway, and agencies on branding, packaging, books and magazine covers, ad campaigns, and murals. He has also written three books on hand lettering: 100 Days of Lettering, Lettering Alphabets & Artwork, and Harry Potter Hand Lettering.
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- 1,722 students
- 15 lessons (2h 34m)
- 25 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Procreate
