Retro Hand-Lettering: Embracing Imperfections
Rough Sketch
A course by Jay Roeder , Illustrator and Hand-Lettering Artist
Joined September 2021
About the video: Rough Sketch
Overview
“This is the problem-solving step. We will methodically move through the entire composition together, sketching out each letterform in a rough fashion. ”
In this video lesson Jay Roeder addresses the topic: Rough Sketch, which is part of the Domestika online course: Retro Hand-Lettering: Embracing Imperfections. Learn lettering techniques to create original compositions composed of words, letters, and phrases that reflect your personal style.
Partial transcription of the video
“Rough Sketch We have already learned about wireframes. Now, we'll learn how to rough sketch working from that wireframe. It's time to start putting together our rough sketch. This is a phase where we're going to use the wireframe as a backbone as we move forward. We'll make many creative decisions as far as what the lettering looks like in this round. It's still going to be rough, but you should have a much better idea of where the direction of the final project is going to be by the time we're done with this step. Now we've got this wireframe here. As we move to the rough sketch, I think i...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Retro Hand-Lettering: Embracing Imperfections
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Category
Calligraphy & Typography -
Software
Procreate -
Areas
Digital Illustration, Digital Lettering, Hand Lettering, Lettering, Traditional illustration

Jay Roeder
A course by Jay Roeder
Jay Roeder is a freelance illustrator who specializes in hand-lettering. From a young age, he was always passionate about art. In college, he studied graphic design and illustration, and after graduating, he started working in different design agencies, handling projects for a range of international brands. In 2012, he decided to quit his job to focus on hand-lettering.
Since then, he has worked with brands such as Nike, Hilton, and Subway, and agencies on branding, packaging, books and magazine covers, ad campaigns, and murals. He has also written three books on hand lettering: 100 Days of Lettering, Lettering Alphabets & Artwork, and Harry Potter Hand Lettering.
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- 15 lessons (2h 34m)
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- Level: Beginner
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