Design and Craft Fairs: Sell Your Products
Understanding the Public to Design Stand 1
A course by Alícia Roselló Gené , Artisan
About the video: Understanding the Public to Design Stand 1
Overview
“In this lesson we will review the preparations you need to take before the event to ensure that your booth stands out and conveys your brand concept.”
In this video lesson Alícia Roselló Gené addresses the topic: Understanding the Public to Design Stand 1, which is part of the Domestika online course: Design and Craft Fairs: Sell Your Products. Discover how to sell your own products at design and craft fairs with an engaging plan to turn fairgoers into clients.
Partial transcription of the video
“Understand the public to design the stand Now we will see the design part of the stand, which is a very important part and that can make a difference at the fair. Because, when you are at a fair, surrounded by brands, and the customer passes in a single second you have to understand, more or less, who are you, what do you do and what is your world, So the visual part is very important. It is not necessary to have a super budget to have the best stand, there are many alternative formulas. For example, in the case of Casa Atlântica, who travels from Spain to the United States, they won't be a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design and Craft Fairs: Sell Your Products
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Category
Marketing & Business -
Areas
Brand Strategy, Branding & Identity, Creative Consulting, Design Management, Management & Productivity, Marketing, Portfolio Development
Alícia Roselló Gené
A course by Alícia Roselló Gené
Alícia Roselló founded Duduá in 2006 and since then has become a reference in the craft scene across Spain, especially in Barcelona. She is a pioneer of the DIY movement and currently works as a design consultant for brands in parallel to coordinating and giving countless workshops.
Throughout her career, she has organized exhibitions, talks, and fairs such as Festivalet and started the street-art initiative Guerrilla de Ganchillo (Guerrilla Knitting or Yarnbombing). She also published a book with Planeta Group and has worked for advertising agencies as technical, logistic, and creative support on their communication projects.
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- 1,026 students
- 14 lessons (2h 26m)
- 13 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
