Visual Identity for Brands Inspired by Storytelling
Designing for a Project: A Suggested Methodology
A course by Boo Republic (Marios Georntamilis) , Design Studio
Joined January 2020
Joined January 2020
About the video: Designing for a Project: A Suggested Methodology
Overview
“In this lesson, I will present my methodology for transferring historical references, stories, fables, and traditional folk tales into designs. You will see how I visualize the core idea for the concept. ”
In this video lesson Boo Republic (Marios Georntamilis) addresses the topic: Designing for a Project: A Suggested Methodology, which is part of the Domestika online course: Visual Identity for Brands Inspired by Storytelling. Learn to create unique product and packaging concepts by combining modern and traditional design techniques inspired by myths and tales.
Partial transcription of the video
“ Designing for a Project A Suggested Methodology I will take you through my methodology on how to retrieve information, how to get visual cues from mythology, fables, tales, and books, how to translate them into visual identity systems for your designs and projects. First, we have to clarify that art and design are not to be perceived as the same thing. Art is one thing; design is another. Sometimes they can be interwoven, but design is not art or vice versa. We have to communicate the values of the product towards the client, towards the end user, and keep the company or client satisfied....”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual Identity for Brands Inspired by Storytelling
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Graphic Design, Logo Design
Boo Republic (Marios Georntamilis)
A course by Boo Republic (Marios Georntamilis)
Boo Republic is a visual communication design studio founded by Marios Georntamilis in Thessaloniki, Greece. He studied product and systems design engineering at the University of the Aegean. With his expertise in the field of visual communications and graphic design, he founded Boo Republic in 2017, where he works with companies to help them create a visual identity in their branding and packaging.
Their client list include Eurobank, Fischer Pilsner Beer, Zeus is Loose, El Gato Negro, and more. Boo Republic’s work has been featured in online publications like The Dieline, World Brand Design, Packaging of the World, Behance, and Victionary. They are also recipients of numerous awards includig Red Dot design awards, Greek Graphic Design & Illustration Awards, ERMIS awards, and European Design awards.
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