From Illustration to E-commerce: Turn Your Art into a Business
How is a product born? concept and idea
A course by Paola Yuu (Papoulas Douradas) , Designer and Illustrator
Joined January 2021
About the video: How is a product born? concept and idea
Overview
“In this class, I'll show you how I developed the Golden Poppy Tarot deck, creating its visual identity through references and a color palette. ”
In this video lesson Paola Yuu (Papoulas Douradas) addresses the topic: How is a product born? concept and idea, which is part of the Domestika online course: From Illustration to E-commerce: Turn Your Art into a Business. Learn how to turn illustrations into personalized products and create an online store to launch your own collection.
Partial transcription of the video
“How Is a Product Born? Concept and Idea In this lesson, we’ll see how I developed the collective tarot deck. I’ll show you how I chose the visual identity of the project using references and a color palette. Let's go? To visualize an idea, I like to use the following 3 resources that I recommend. This is not a rule, but it works for me. Searching for references, creating a mood board, and defining a color palette. Searching for references helps to innovate what already exists, and see what there is out there to inspire you. In my case, since it was a personal study project, I chose a deck t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: From Illustration to E-commerce: Turn Your Art into a Business
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Category
Design, Marketing & Business -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Digital Illustration, Digital Marketing, Graphic Design, Product Design, Traditional illustration

Paola Yuu (Papoulas Douradas)
A course by Paola Yuu (Papoulas Douradas)
Paola Yuu Tabata is a Brazilian illustrator from São Paulo. In 2020, she graduated in design from the University of São Paulo, where she organized art fairs such as Feira Grave, Expofeira das Minas, and Tattoo no Museu and came into contact with the illustration and independent publishing scenes.
She worked as a graphic designer for the communications industry during her degree and spent three years as a tattoo artist. She is currently focusing on her signature illustration projects and known online as Papoulas Douradas. Her work's defining characteristics are vibrant colors and playful themes.
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