From Illustration to E-commerce: Turn Your Art into a Business
Why monetize your art? Your audience and market space
A course by Paola Yuu (Papoulas Douradas) , Designer and Illustrator
Joined January 2021
About the video: Why monetize your art? Your audience and market space
Overview
“In this class, I'm going to talk about what it's like to make a living from art today, different sources of income and what I learned from my experience as an illustrator and entrepreneur. Where do you fit in the market? What is missing that only you know how to do? I will also talk about audience, market, customers and types of platforms. ”
In this video lesson Paola Yuu (Papoulas Douradas) addresses the topic: Why monetize your art? Your audience and market space, which is part of the Domestika online course: From Illustration to E-commerce: Turn Your Art into a Business. Learn how to turn illustrations into personalized products and create an online store to launch your own collection.
Partial transcription of the video
“Why Monetize Your Art? Your Audience and Space in the Market Hi. In this lesson, I’ll show you how to make a living from illustration. Nowadays, there are several ways to make money through illustration. You can work as a freelancer and be hired by an agency or business. You can have a subscription club or even an online store. There are several fields in which you can work. Editorial, advertising, fashion, products, or galleries. Many illustrators have more than one source of income. I’ll tell you about my experience with several income streams. Currently, my main sources of income are my ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: From Illustration to E-commerce: Turn Your Art into a Business
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Category
Design, Marketing & Business -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Digital Illustration, Digital Marketing, Graphic Design, Product Design, Traditional illustration

Paola Yuu (Papoulas Douradas)
A course by Paola Yuu (Papoulas Douradas)
Paola Yuu Tabata is a Brazilian illustrator from São Paulo. In 2020, she graduated in design from the University of São Paulo, where she organized art fairs such as Feira Grave, Expofeira das Minas, and Tattoo no Museu and came into contact with the illustration and independent publishing scenes.
She worked as a graphic designer for the communications industry during her degree and spent three years as a tattoo artist. She is currently focusing on her signature illustration projects and known online as Papoulas Douradas. Her work's defining characteristics are vibrant colors and playful themes.
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