Creative Thinking 101: Generate Groundbreaking Ideas
Preparing Your Story
A course by Nick Eagleton , Co-founder of Saboteur Branding Studio
About the video: Preparing Your Story
Overview
“In this lesson, we’ll structure your pitch using some storytelling principles to make it as engaging and compelling as possible.”
In this video lesson Nick Eagleton addresses the topic: Preparing Your Story, which is part of the Domestika online course: Creative Thinking 101: Generate Groundbreaking Ideas. Explore fun and effective ways to generate new ideas and unlock your creative potential..
Partial transcription of the video
“In this lesson, we're going to structure your pitch using some storytelling principles so it's as engaging and compelling as possible. Great ideas. They want to be shared. They want to leap from your mind into the minds of other people. And there is no better way to do that than to share it as a story. It's different from a presentation. Presentations can be a bit formal and lifeless and usually too long. A story is different because it puts people at the heart and your audience will connect so much more strongly with people than they will with someone's product. So let's try this. Prepare ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Thinking 101: Generate Groundbreaking Ideas
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Category
Marketing & Business -
Areas
Advertising, Creative Consulting, Creativity

Nick Eagleton
A course by Nick Eagleton
Nick Eagleton is the co-founder of Saboteur, an independent branding studio in London, and has spent many years teaching creative thinking. After graduating with a Bachelor of Fine Arts degree Nick found design and fell in love with what he refers to as the “beauty and magic of ideas”.
His creative mind and design concepts have secured him clients including Deloitte, Shakespeare’s Globe, AstraZeneca, the British Heart Foundation, Great Ormond Street Hospital, Jerwood Visual Arts, and Aurora Orchestra.
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