Creative Thinking 101: Generate Groundbreaking Ideas

Overview

“In this lesson, I’ll share some of the influences that have helped shape my work and thinking over the years.”

In this video lesson Nick Eagleton addresses the topic: Influences, which is part of the Domestika online course: Creative Thinking 101: Generate Groundbreaking Ideas. Explore fun and effective ways to generate new ideas and unlock your creative potential..

Partial transcription of the video

“Influences In this lesson, I'm going to share some influences which have shaped my thinking of work over the years. The first influence is the most famous and the best book ever on creative thinking. That is this wonderfully titled book, "A Technique for Producing Ideas" written in 1949, by James Webb Young, who was a Madison Avenue advertising guy and in all those years, no one has ever put it better than he did all those years ago. I love this book, it's the first time that the creative process was laid out as a series of logical steps. The book is great because it's all common sense. The...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Creative Thinking 101: Generate Groundbreaking Ideas

• Level: Beginner
• 99% positive reviews (247)
• 6844 students
• 4 units
• 14 lessons (2h 23m)
• 2 downloads

• Category

  Marketing & Business

• Areas

  Advertising, Creative Consulting, Creativity