Creative Brand Storytelling: Being Authentic on Instagram

Yasmine Bohéas trained in fashion journalism and social networks in Barcelona. After working in communications for a few years, she started her own business and has worked for many creative brands such as Sandrine Tortikian, Babel Brune, and Muskhane.

Now based in Toulouse, she passes on her knowledge and helps creative minds tell their entrepreneurial stories on Instagram. With her personal account (@bonjourlasmala), she is on a constant hunt for beauty and visual treasures in a warm and inspiring style focused on authenticity.