YouTube Channel Growth Strategy
Content Strategy
A course by Marija Dzemionaite , Creative Marketer and Social Media Consultant
Joined March 2021
About the video: Content Strategy
Overview
“In this lesson, we’ll work on the content aspect of the strategy. I will show you how to define the pillars of your content, what type of videos and cadence you take into consideration for meeting your goals. Let’s start.”
In this video lesson Marija Dzemionaite addresses the topic: Content Strategy, which is part of the Domestika online course: YouTube Channel Growth Strategy. Generate more organic views and subscribers by learning effective optimization techniques to take your channel to the next level.
Partial transcription of the video
“Content Strategy Now we'll work on the content aspect of your strategy. I will show you how to define your content pillars, what videos to make and the importance of cadence to achieve your goals. Let's start. Content pillars are a set of topics that you can categorize your content into. It's the themes that are set to help you to plan your content. It's good having a main content pillar, which is Primary, that should entail around 50% of your content. In Celia's case, it could be funk music videos. Her supporting content pillar could be jazz music videos. Another supporting content pillar ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: YouTube Channel Growth Strategy
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Category
Marketing & Business, Photography & Video -
Areas
Content Marketing, Digital Marketing, Marketing, Social Media, YouTube Marketing

Marija Dzemionaite
A course by Marija Dzemionaite
Marija describes herself as an extroverted social butterfly and has made expressing herself and connecting with others a full-time career through social media. After receiving her BSc in Economics, she landed her dream job in Malaysia as a social media specialist for Mindvalley. Driven by the mission to empower women, she founded her own e-commerce brand SPARK soon after.
By the age of 26, Marija had worked at Google’s European headquarters as Associate Account Strategist, and at a social media agency working with brands like Spotify, Tom Ford Beauty, MAC, and Jr NBA. Today, Marija’s professional experience encompasses many diverse industries ranging from fashion to IT in the US, UK, and Southeast Asia.
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- Level: Beginner
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