Creativity and Tech: Transform the World with Innovation
Influences
A course by David Alayón , Techno-Creativity Expert
About the video: Influences
Overview
“Next, I am going to tell you what my main influences have been, from science fiction to graphic design, among other creative disciplines.”
In this video lesson David Alayón addresses the topic: Influences, which is part of the Domestika online course: Creativity and Tech: Transform the World with Innovation. Learn to solve everyday challenges by finding inventive solutions to real problems with techno-creativity.
Partial transcription of the video
“Influences In this lesson I will share the influences, the references that defined my way of seeing the world and approaching projects and that influenced the concept of technocreativity. I think my main influence is science fiction. I say that science fiction without science would be fantasy. Science fiction also has a very strong anchor with technological trends, with social changes and they project possible futures, futures that may or may not arrive. Maybe they are dystopian or utopian, but that make us imagine and reflect on what the world would be like. Huxley's book, Brave New World,...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creativity and Tech: Transform the World with Innovation
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Category
Marketing & Business, Web & App Design -
Areas
Creative Consulting, Creativity, Digital Design, Mobile Design

David Alayón
A course by David Alayón
David Alayón is an expert in innovation and disruptive technology and has accrued more than seventeen years of experience developing creative digital products with a strong focus on user experience (UX). He has worked with major brands like Nike, Inditex, IKEA, and Pepsi, and is one of the founding members of Darwin Social Noise, a creative digital agency. This is how he developed his concept of techno-creativity: an approach to problem-solving centered around creatively rethinking technology.
He is also the co-founder of two consulting firms: Innuba and Mindset. The first concentrates on social innovation to help businesses design and launch products and services that have positive impacts on the world, and the second specializes in transforming companies through innovation and talent. Despite all these endeavors, David still finds time to share his wisdom as a mentor for several startups like Macco Robotics, Hoop Carpooling, and Ecodicta, as a teacher at digital and business schools like Headspring and Instituto de Empresa, and as a speaker at events such as TEDx and Mobile World Congress.
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