Creativity and Tech: Transform the World with Innovation

David Alayón is an expert in innovation and disruptive technology and has accrued more than seventeen years of experience developing creative digital products with a strong focus on user experience (UX). He has worked with major brands like Nike, Inditex, IKEA, and Pepsi, and is one of the founding members of Darwin Social Noise, a creative digital agency. This is how he developed his concept of techno-creativity: an approach to problem-solving centered around creatively rethinking technology.

He is also the co-founder of two consulting firms: Innuba and Mindset. The first concentrates on social innovation to help businesses design and launch products and services that have positive impacts on the world, and the second specializes in transforming companies through innovation and talent. Despite all these endeavors, David still finds time to share his wisdom as a mentor for several startups like Macco Robotics, Hoop Carpooling, and Ecodicta, as a teacher at digital and business schools like Headspring and Instituto de Empresa, and as a speaker at events such as TEDx and Mobile World Congress.