Basic Principles of Graphic Design
Typography
A course by Christopher Pierce , Creative Director, Journalist, and Entrepreneur
Joined August 2020
About the video: Typography
Overview
“Typography is, in my opinion, one of the most important things for any graphic designer to master. In this lesson I will teach you its qualification by form, for example: serif, sans serif, etc. You will see that like color, typography is essential to define the tone of a design.”
In this video lesson Christopher Pierce addresses the topic: Typography, which is part of the Domestika online course: Basic Principles of Graphic Design. Discover a new way of visual expression through graphic design and explore the possibilities of Adobe Illustrator to improve your creative process.
Partial transcription of the video
“Typography In this lesson I will explain about typography, its classification and why it is so important in design. Typography To the untrained eye, typography often passes as an unnoticed element. However, for a graphic designer typography is a very important part of his work and the message you are trying to communicate. Each typeface has its own personality and its style and form have something to say beyond the words that are built from them. So for a graphic designer it is vital to know about them and how to choose them. Let's start by learning a little more about typography and for th...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Basic Principles of Graphic Design
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Design, Graphic Design, Logo Design, Typography

Christopher Pierce
A course by Christopher Pierce
Christopher Pierce is a designer, journalist, and entrepreneur with extensive experience in the communication and design industries. Passionate about innovation, he is a firm believer in the fundamental role design has to play in building a better world.
He is the creative director and cofounder of Gomma, a design studio in Lima, Peru that specializes in branding. There, they help brands to design better businesses and reach their full potential through finding new ways to connect with their audiences.
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- 17 lessons (1h 55m)
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- Level: Beginner
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