Successful Strategies for LinkedIn

Course final project

A course by Rodrigo Focaccio , Communications Consultant and LinkedIn Expert

Communications Consultant and LinkedIn Expert. São Paulo, Brazil.
Joined March 2020
96% positive reviews (141)
4,284 students
Audio: Portuguese
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

About the final project for: Successful Strategies for LinkedIn

Successful Strategies for LinkedIn

“Congratulations! You have reached the end of the course. Throughout this journey I talked about the importance of connecting with your path and reflecting on what you do best, what you like to do most and what are your differentials. Everything that makes you unique or unique in your profession. You also learned techniques, tips and suggestions for filling out your LinkedIn profile and, thus, gaining more visibility to stand out in your area. How to make your photo, how to talk about your experiences and how to tell your story in an authentic way, with your own voice and language. I also showed the importance of making the platform work together with you and help you in building a relevant network so that you receive information that is of interest to you. I talked about how SSI can serve as a guide for measuring your effectiveness on LinkedIn. In our case study, Daniela Leste had its profile rebuilt for its new activity and its social sales index (SSI) changed its level. The idea is that LinkedIn is not just another social network that consumes your time, but a tool for you to become an even better professional. Finally, I showed that there are many formats so that it is possible for anyone to produce their own content reinforcing messages and values and thus creating more career opportunities on LinkedIn. Now it's up to you. Set a goal and strategy to reach your destination. It can be a new job, publicize your work, win new customers or simply spread your message to transform the professional market. You can also try something you never did, like writing an article or making videos talking about a topic you love. Do not be discouraged if criticism comes. The only way to escape them completely is to do nothing. There is no single formula for making the most of the network. The important thing is to know what you want and follow the results. Think you are going to run a marathon. You don't have to be the fastest at the start, but you need to keep a pace and not give up. I'll stay here. Feel free to send your questions, suggestions and, of course, your criticisms both on the course forums and on LinkedIn. This exchange of ideas is fundamental for us to evolve. I only ask you to be patient if it takes a while to answer. In addition to my work, I also need to keep my LinkedIn profile up to date, right? Enjoy the best of social media: the closest contact with people and the debate. Always try to share your experiences with colleagues. This is what humanizes us and makes us more adaptable to changes. Remember that there is only one possible way. The important thing is to know where you want to go and have fun. A hug and see you around. ”

Partial transcription of the video

“Final project Congratulations. You have reached the end of the course. Throughout it, I spoke of the importance of connecting with your trajectory, reflect on what you do best, about what you like to do most and what are your differentials, which makes you unique or unique in your profession. Learned techniques, tips and suggestions for filling out your LinkedIn profile and thus gain more visibility to stand out in your area. How to make your profile picture, how to talk about your experiences and tell your story in an authentic way. I also showed you how the platform can work together with...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Successful Strategies for LinkedIn

  • Level: Beginner
  • 96% positive reviews (141)
  • 4284 students
  • 4 units
  • 15 lessons (1h 53m)
  • 7 downloads
  • Category

    Marketing & Business
  • Areas

    Branding & Identity, Content Marketing, Digital Marketing, Social Media

Rodrigo Focaccio

Rodrigo Focaccio
A course by Rodrigo Focaccio

Teacher Plus
Communications Consultant and LinkedIn Expert

Voted as one of the top LinkedIn voices in 2019, Brazilian native Rodrigo Focaccio is a communications consultant and an expert when it comes to using the leading social media platform for professionals. With over two decades of experience in the field, he has worked as a press officer and in roles for social media, community management, content edition, and BI.

He has worked with PR and digital marketing agencies for major brands like Facebook, Pepsi, Ambev, O Boticário, Whirlpool, J&J Medical Devices, Cultura Inglesa, and more.


  • 96% positive reviews (141)
  • 4,284 students
  • 15 lessons (1h 53m)
  • 18 additional resources (7 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Portuguese
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

Areas
Successful Strategies for LinkedIn. Marketing, and Business course by Rodrigo Focaccio

Successful Strategies for LinkedIn

A course by Rodrigo Focaccio
Communications Consultant and LinkedIn Expert. São Paulo, Brazil.
Joined March 2020
  • 96% positive reviews (141)
  • 4,284 students