Instagram: Contests, Giveaways, UGC, and Other Tactics
What will we do in the course?
A course by Núria Mañé , Consultant, Lecturer, and Speaker in Communication and Digital Marketing
Joined January 2012
About the video: What will we do in the course?
Overview
“The project you will carry out in this course is the design of a strategy to carry out an action on Instagram (a contest or giveaway) for the profile you choose. You will define the objectives, the target or audience you are targeting and analyze your competitors. You will define the mechanics of your action, the legal bases, the duration and most appropriate dates for your case and the budget. You will create the images and texts, your dissemination strategy and define how to evaluate the results.”
In this video lesson Núria Mañé addresses the topic: What will we do in the course?, which is part of the Domestika online course: Instagram: Contests, Giveaways, UGC, and Other Tactics. Reach your objectives on IG with an effective strategy.
Partial transcription of the video
“What will we do in the course In this lesson I will explain What is the final project you are going to do? Your final project will consist of designing an action, which can be a raffle, a contest or any of the other actions that I will explain to you. You can do it on your own Instagram profile or it can also be about the one of a company where you work or for a customer. We will follow the methodology of an action sheet in which we will work to not miss any point. The first thing we will see is the title of the action, the objectives and the target. You will also define the mechanics of th...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Instagram: Contests, Giveaways, UGC, and Other Tactics
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Instagram, Instagram Marketing, Marketing, Social Media

Núria Mañé
A course by Núria Mañé
Núria Mañé is a prominent digital communication professional since 2009. Her passion for innovation and creativity has led her to continuously explore new boundaries. After starting her career in an institution, she worked in audiovisual event production and communication, and later specialized in social media. She has led Community Manager teams as a Social Media Manager and developed strategies as a Social Media Strategist.
Since 2011, she has worked as an independent consultant, trainer, and speaker, bringing her knowledge and experience to professionals and companies who want to connect with their audiences through innovative digital strategies, merging technology and creativity. Artificial intelligence has transformed her way of working, becoming a key ally that Núria integrates into her day-to-day life to explore new possibilities in communication and provide effective solutions in a constantly evolving digital environment.
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