Creative and Efficient Project Communication
Course final project
A course by Marcelo Tas , TV director, screenwriter, actor, and journalist
Joined October 2019
About the final project for: Creative and Efficient Project Communication
Creative and efficient communication for your projects.
“Dear student, dear student, we have left the end of the course! It was a placer and to learn how to accompany this trip, share with you my story and the communication methodologies that developed over my career. I hope that you will also be inspired by my main mentors, travel with attention through the time line of communication, find your own creative slant and develop empathy with your audience. I recommend that you work hard to understand the needs of your audience through observation and dialogue, asking lots of questions. Organize your comments to have a clear idea of what your target audience is and teach them to create the best prototype. When the head is hot and the heart with hate messages and the past, guerrillas for a while and the answer is calm, serenity and punter. Understand that your project will be "always Beta" and that you can always improve it using criticism as a creative tool! Your task is now to complete the Final Project, publish the presentation to listen to criticisms and suggestions from your audience, and then improve it. Follow the references given in each class and share the result of your work in the Domestika forum. You did not decide how to present the Final Project, to a customer, to an audience or to a social network. I am curious to know what was going on and I promise to answer all the students here. Un fuerte abrazo, by Marcelo Tas. ”
Partial transcription of the video
“Final project And we reached the end of our course. It was a joy and a learning experience to accompany you throughout this journey. In this last class, I will make a summary to reinforce the main learnings for you to do an excellent final project. We started the course where I shared with you the main moments of my professional career. HACKATON Then you met my main mentors, what were the key concepts that I learned with them and how they influenced me. Then we go through the communication timeline. We started there in prehistory with that data consolidation on very fragile supports and we ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative and Efficient Project Communication
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Creative Consulting, Creativity, Facebook Marketing, Instagram Marketing, Social Media

Marcelo Tas
A course by Marcelo Tas
Marcelo Tristão Athayde de Souza (hence the acronym T.A.S.) was born in the city of Ituverava-SP (Brazil) and then moved to the capital, where he studied civil engineering at the Polytechnic School of the University of São Paulo. His professional career changed when he met and worked with the dramaturgy and theater director Antunes Filho, but the decisive moment was when he discovered the audiovisual universe with producer Olhar Eletrônico and Fernando Meirelles. That's when he decided to devote himself exclusively to the communication world.
He made his TV Gazeta debut with a character that marked his career: journalist Ernesto Varela. He acted in very successful children's shows on TV Cultura such as Rá-Tim-Bum, where he played Professor Tibúrcio and Castelo Rá-Tim-Bum with the character Telekid. He participated in the creation of Programa Legal, Casseta e Planeta, and Telecurso 2000, for TV Globo. He helped implement and directed, for 7 years, the CQC program in Rede Bandeirantes, a show that mixed journalism and humor. He also participated in children's series on Cartoon Network, discussion programs on GNT, and is currently in charge of the Provocações television program on TV Cultura.
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- 14 lessons (2h 48m)
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- Audio: Portuguese
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- Level: Beginner
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