Design Projects: from Research to Concept
Identity analysis
A course by Amanda Hirakata , Graphic designer
About the video: Identity analysis
Overview
“This part is an important point of desktop research. I will teach you how to break down identity and understand the symbols and signs that make it up. ”
In this video lesson Amanda Hirakata addresses the topic: Identity analysis, which is part of the Domestika online course: Design Projects: from Research to Concept. Learn to give a solid and relevant support to your design.
Partial transcription of the video
“We are now going to analyze our brand. break it down. and see what tools they are using today. Our huaca. as we saw. is situated in the middle of Miraflores district. Our huaca stands out due to its unique construction system. characterized by these vertical adobes. making truly distinctive. And it's very close to Lima's coast. But one unavoidable fact is that the huaca coexists in a modern And this is a relevant fact. which I think is very important to understand. as not necessarily do other huacas In Lima. these sites are immersed in a sea of civilization. The huaca remains an active site...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Projects: from Research to Concept
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Category
Design -
Areas
Art Direction, Branding & Identity, Design, Graphic Design
Amanda Hirakata
A course by Amanda Hirakata
A native of Lima (Peru), Amanda Hirakata is a graphic designer specializing in branding and is passionate about projects that connect with people and generate positive impact.
Since childhood she had an interest in the arts. Following his passion, he began photography studies but ended up in graphic design, a profession that became his vocation since 2006. He has worked in two of the most important studies in Peru: Infinito consultores and Brandlab.
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- 18 lessons (1h 23m)
- 15 additional resources (3 files)
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- Audio: Spanish, English, French, Italian, Portuguese
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- Level: Beginner
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