Guided Course: How to Transform Ideas into Iconic Marks

Overview

“To help you understand the client, I am going to introduce the Harvard University Press client and share the answers to the questions of the previous lesson they gave me.”

In this video lesson Domestika addresses the topic: Understand Your Client, which is part of the Domestika online course: Guided Course: How to Transform Ideas into Iconic Marks. Transform ideas into iconic logos with strategic concept development, refining techniques, and effective typography integration.

Partial transcription of the video

“Now that we're back in the studio, Let's talk about the client that I'm going to use as an example for this course. Harvard University Press. is one of the most prestigious publishers in the world. It's based in Cambridge, Massachusetts, and right on the campus of the university. but It doesn't only publish... works by professors of the university. It publishes many authors around the world. Harvard used to have very traditional See you. It's a... Kind of an oval shape. vertical oval shape. And inside of it, is three books. With the word veritas is a Latin word for truth. in the books. This...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Guided Course: How to Transform Ideas into Iconic Marks

• Level: Beginner
• 100% positive reviews (5)
• 376 students
• 1 unit
• 9 lessons (1h 37m)
• 1 download

• Category

  Design

• Areas

  Branding & Identity, Design, Graphic Design, Logo Design