About the video: The Science of Focus
Overview
“In this lesson, we delve into the intricate science and art of focus, exploring its pivotal role in our creative processes. Join me as we uncover the challenges of sustaining attention, the magic of flow, and the strategies to harness and optimize your focusing abilities.”
In this video lesson Domestika addresses the topic: The Science of Focus, which is part of the Domestika online course: Creativity Management Specialization. Boost creativity and productivity with task management techniques, agile methodologies, and atomic habits for personal efficiency.
Partial transcription of the video
“All right, so what happened in our creative process? First, we needed a lot of executive control to set up the goal. Then we dropped our executive control to find a new idea. And now that we have kicked off our idea, we need to learn how to focus. In this lesson, I'm going to teach you about the science of focus. And to be able to focus, we have to drive our prefrontal cortex into active mode again. What is focus? It's really sustained attention. So you pay attention to something in a really sustained way. It means that you will keep a concept or an idea in your short-term memory, in your w...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creativity Management Specialization
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Category
Marketing & Business -
Areas
Creative Consulting, Design Management, Management & Productivity, Marketing, Web Development
Domestika
A specialization by multiple teachers
Benedikt Glatzl, a seasoned Product and Innovation Manager, brings over 15 years of experience to the realm of productivity and creative management. His career has spanned collaborations with industry giants like Google, innovative startups, and impactful NGOs. His focus lies in developing and enhancing products and services while optimizing organizational processes. His expertise in agile methodologies and lean startup principles empowers creatives to achieve a balanced workflow without compromising their innovative spirit.
Hanoi Morillo is a global investor, speaker, executive, and author known for her strategic approach to energy management. Her work with international brands such as KPMG and Google underscores her proficiency in driving productivity through energy optimization. As a prominent figure on Shark Tank Colombia, she leverages her insights to foster growth and efficiency in both personal and professional realms.
Clare Seal, an accomplished author and financial columnist, specializes in financial well-being and economic management. Her journey from brand management to overcoming personal financial hurdles led her to establish The Financial Wellbeing Forum. Through this platform, she educates and supports freelancers and small business owners, ensuring their financial stability and success.
Frances Odera Matthews, a certified Notion consultant, expertly integrates UX and design thinking to create tailored digital solutions. Her work with The Notion Bar helps businesses streamline their creative projects, enhancing collaboration and organizational efficiency.
Sabrina Lagoun, a communication science expert with a neuro-scientific background, excels at translating complex brain research into accessible insights. Her collaborations with artists and contributions to platforms like Ted Talks demonstrate her ability to provide practical, science-backed productivity tools, aiding creatives in overcoming mental blocks and sustaining motivation.
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