Create Your Brand with AI
Verbal identity, brand territories and storytelling
A course by Núria Mañé , Consultant and Lecturer in AI Applied to Communication and Digital Marketing
Joined January 2012
Joined January 2012
About the video: Verbal identity, brand territories and storytelling
Overview
“Finally, you'll see in detail how to develop the brand's visual identity, including graphic elements such as the logo, color palette, and typography. Additionally, you'll learn how to use AI tools to generate visual ideas that can then be refined by design professionals. ”
In this video lesson Núria Mañé addresses the topic: Verbal identity, brand territories and storytelling, which is part of the Domestika online course: Create Your Brand with AI. Create your brand using artificial intelligence to define identity, analyze the market, and plan effective communication strategies.
Partial transcription of the video
“We continue to see how artificial intelligence tools can help us create these bases. Now it's time for visual identity. This initial process with IA can help us define a framework with our tastes, which we can then transfer to a graphic design or branding professional, who will help you create a solid and differential brand image. The last thing we did was the manifesto. I continue with the same conversation thread. And after the manifesto, I have already asked for detailed indications for the visual identity of the brand. We can start with ChatGPT itself. So it tells me to develop the visu...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Create Your Brand with AI
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Category
Artificial Intelligence, Marketing & Business -
Areas
AI Content Creation, Artificial Intelligence, Brand Strategy, Branding & Identity, Marketing
Núria Mañé
A course by Núria Mañé
Núria Mañé is a prominent digital communication professional since 2009. Her passion for innovation and creativity has led her to continuously explore new boundaries. After starting her career in an institution, she worked in audiovisual event production and communication, and later specialized in social media. She has led Community Manager teams as a Social Media Manager and developed strategies as a Social Media Strategist.
Since 2011, she has worked as an independent consultant, trainer, and speaker, bringing her knowledge and experience to professionals and companies who want to connect with their audiences through innovative digital strategies, merging technology and creativity. Artificial intelligence has transformed her way of working, becoming a key ally that Núria integrates into her day-to-day life to explore new possibilities in communication and provide effective solutions in a constantly evolving digital environment.
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- 2,308 students
- 14 lessons (2h 34m)
- 19 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
