Brand Strategy on Instagram
A course by Julieta Tello , Business Coach
Boost your brand image by using tools and creating content that produce results
Boost your brand image by using tools and creating content that produce results
Instagram has become the leading social media platform for brands and small businesses thanks to its features and the ever-increasing number of users to engage with. It’s a powerful tool for sharing content and knowing how to use it can help you boost your brand. Argentine marketing strategist Julieta Tello has taken full advantage of Instagram to achieve tangible results and transform herself into an influencer with her brand @ design.junkie
In this course, learn step by step how to build a successful Instagram strategy for your brand and manage your profile like a pro to achieve tangible results.
What will you learn in this online course?
18 lessons & 24 downloads
- 97% positive reviews (5.9K)
- 175,993 students
- 18 lessons (2h 18m)
- 24 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
What is this course's project?
Build your brand's strategy on Instagram by writing an engaging biography and creating nine posts with powerful visual content that defines your brand, tells a meaningful story, and includes relevant hashtags for your audience.
Projects by course students
Who is this online course for?
Creative minds and entrepreneurs who want to show the world who they are and what they do by developing a personal or professional brand.
Requirements and materials
All you need is a smartphone and the desire to learn!
Reviews
Julieta Tello
A course by Julieta Tello
Julieta Tello is an Argentine marketing strategist who has lived in London since 2012.
She helps entrepreneurs create successful brands through her consultancy firm The Curious Beetle. She has over 20 years of experience in marketing for global corporations and manages more than 20 brands.
Four years ago, she launched her own socially responsible brand, Design Junkie, which led her to become an Instagram influencer.
Content
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U1
Introduction
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About Me
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Influences
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What Are We Going to Do in This Course?
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U2
Get to Know Instagram
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What Is Instagram and Why Use It?
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Why and How to Create Your Instagram Account for Companies?
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U3
Defining Your Strategy
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Define a Brand Positioning Strategy
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Your Unique Proposal
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Defining Your Instagram Goals
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U4
The Fundamental Elements of Your Strategy
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Create a Really Attractive Biography
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Design an Irresistible Gallery Visual Content
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The Importance of Storytelling
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How to Use Instagram Stories to Connect and Convert?
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Understanding Your Statistics
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U5
How to Increase the Number of Followers and Your Level of Engagement
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How to Find and Capture Your Target on Instagram 1
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How to Find and Capture Your Target on Instagram 2
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How to Grow Engagement?
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Instagram Ads
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What You Should Never Do with Your Instagram Account
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FP
Final project
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Brand Strategy on Instagram
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What to expect from a Domestika course
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Learn at your own pace
Enjoy learning from home without a set schedule and with an easy-to-follow method. You set your own pace.
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
PlusIf you're a Plus member, get a custom certificate signed by your teacher for every course. Share it on your portfolio, social media, or wherever you like.
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Get front-row seats
Videos of the highest quality, so you don't miss a single detail. With unlimited access, you can watch them as many times as you need to perfect your technique.
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
The community is home to millions of people from around the world who are curious and passionate about exploring and expressing their creativity.
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Watch professionally produced courses
Domestika curates its teacher roster and produces every course in-house to ensure a high-quality online learning experience.
FAQs
Domestika's courses are online classes that provide you with the tools and skills you need to complete a specific project. Every step of the project combines video lessons with complementary instructional material, so you can learn by doing. Domestika's courses also allow you to share your own projects with the teacher and with other students, creating a dynamic course community.
All courses are 100% online, so once they're published, courses start and finish whenever you want. You set the pace of the class. You can go back to review what interests you most and skip what you already know, ask questions, answer questions, share your projects, and more.
The courses are divided into different units. Each one includes lessons, informational text, tasks, and practice exercises to help you carry out your project step by step, with additional complementary resources and downloads. You'll also have access to an exclusive forum where you can interact with the teacher and with other students, as well as share your work and your course project, creating a community around the course.
You can redeem the course you received by accessing the redeeming page and entering your gift code.
petronella
PlusInsightful and Actionable
Julieta Tello’s course is clear, in-depth, and easy to follow. I loved the short, focused chapters—perfect for my short attention span. The exercises helped me reflect, define my why, and build a solid brand foundation. No fluff, just practical steps I can actually use. Now I’m ready to execute.
lozadagraciela3
Gran curso sigo trabajando en mejorar mis redes sociales
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anabel lee
PlusMe parece un curso muy interesante en el que se aprenden muchos detalles de Instagram que me hubieran pasado inadvertidos
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susana.rch74
Los cursos de Domestika son siempre fantásticos, muy recomendable!!
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gianmarco_2504
PlusExcelente curso! Julieta Tello es una capa! Me quede con ganas de seguir aprendiendo mas!
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