Managing your Finances as a Creative Professional
New consumers, and a new perception of value III
A course by Mònica Rodríguez Limia , Business Consultant
Joined January 2019
About the video: New consumers, and a new perception of value III
Overview
“Third part: new consumers, and a new perception of value. ”
In this video lesson Mònica Rodríguez Limia addresses the topic: New consumers, and a new perception of value III, which is part of the Domestika online course: Managing your Finances as a Creative Professional. Grow your business with tools designed to manage money well.
Partial transcription of the video
“New Consumers and a New Perception of Value In the previous lesson, we reviewed what differentiates Sarah from other embroiderers and the added value she grants her products, which makes the price just one of the variables the client considers when deciding to purchase a piece. Now it's your turn to do the same. This is why this course doesn't immediately start by calculating that magical number we think will give us all the answers. If we just looked at that number, just the price, anyone, including yourself, would go straight to the cheaper option. This means that your ideal client, the p...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Managing your Finances as a Creative Professional
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Category
Marketing & Business -
Areas
Business, Creative Consulting, Design Management, Marketing

Mònica Rodríguez Limia
A course by Mònica Rodríguez Limia
An acclaimed mentor, coach, author, and public speaker, Mònica Rodríguez specializes in the businesses of creators and creatives, as well as slow business. She is also the founder of Empresas Creadoras and author of the first Spanish-language guide for makers and artisans, from the first collection of specialist guides aimed at businesses for creators and creatives, and the personal development book Un trabajo a tu medida for entrepreneurs and vocational professionals.
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