Commercial Illustration for Beginners
Identification of visual elements and their hierarchy
A course by Raul Urias , Illustrator
About the video: Identification of visual elements and their hierarchy
Overview
“Now I will show you the process to find and select the right references to create a successful mood board. I will also show you how to give them a hierarchy based on my course project. At the end I will show you the four mood boards I created for my project. ”
In this video lesson Raul Urias addresses the topic: Identification of visual elements and their hierarchy, which is part of the Domestika online course: Commercial Illustration for Beginners. Learn commercial illustration from scratch and create effective key visuals for your clients.
Partial transcription of the video
“We have already seen the qualities of creating a mood board, Now I'm going to tell you about how I select the elements, how I prioritize and how I create the boards for my final project. Well, let's get started. This system is something I have fine-tuned over the years, that has served me, I hope it works for you too. The first thing is to identify what we are going to look for, We often start with the graphic and I think that is a big mistake. First we have the client concept, which is a Mexico-Japan trip, The client wanted it to be something cultural, that the riches of these cultures can...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Commercial Illustration for Beginners
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Category
Illustration -
Software
Adobe Photoshop -
Areas
Advertising, Digital Drawing, Digital Illustration, Drawing
Raul Urias
A course by Raul Urias
Raúl Urias is a renowned illustrator with more than 10 years of experience in the field of commercial illustration and the production of personal graphic work. Throughout his career, he has collaborated with renowned brands such as NIKE, Xbox, Marvel, and Stranger Things x Target, among others.
With an approach based on the exploration of drawing and the selection of projects that reflect his creative vision, Raúl has created a successful system to approach any type of project, meeting the client's needs and respecting his own vision as a creator. Her work has spanned different industries including music, fashion and advertising, allowing her to develop a wide range of skills and knowledge.
Through this course, Raúl shares his experience and knowledge to help you take your commercial illustration skills to another level. Discover his unique approach and learn how to transfer the DNA of any brand to your creations, creating coherent and significant impact materials.
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- 1,647 students
- 14 lessons (1h 55m)
- 20 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
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