Design and Production of an Editorial Project
The macho
A course by John Naranjo , Designer and editor
Joined February 2015
Joined February 2015
About the video: The macho
Overview
“Here we will see the importance of the macho as a structured and pre-established plan of our book. It is the soul, the structural plan of your book and, therefore, it is key that you handle it perfectly. To the extent that you achieve a mastery in the preparation of your macho, will be the extent to which your book will flow and will be clear to your readers.”
In this video lesson John Naranjo addresses the topic: The macho, which is part of the Domestika online course: Design and Production of an Editorial Project. Learn the creation process for a children’s or young people’s book from start to finish.
Partial transcription of the video
“In this lesson, we are going to learn how to make a macho. A machote is a very recursive tool, very practical for the development of any editorial project. Since we have a book of 32 pages, more cover and inner back cover, we are going to make the booklets and we are going to realize how it can be a suggested production of these booklets in sheet, in the print sheet. We are going to build a machote based on letter sheets. A very simple exercise but very practical for the construction of any editorial project. We're going to make 16 pages. We're going to number them: one, two ... At this poi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design and Production of an Editorial Project
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Category
Design -
Areas
Design Management, Editorial Design, Traditional illustration
John Naranjo
A course by John Naranjo
John Naranjo has been involved in the publishing world for more than 25 years in all its dimensions, from the printing workshop to the acquisition and sale of international rights. Graduated in Graphic Design at the National University of Colombia, John began his career as a desktop editor at the magazine El Malpensante in Bogotá (Colombia) and then made the leap to creative editor at the El Tiempo Publishing House, where he complemented his design knowledge with legal and financial aspects of large publishing projects.
In 2010 he founded, together with his wife Carolina Rey, Rey Naranjo publishing house, where they have produced more than 70 titles of children's literature, youth, comics, fiction and non-fiction, having received awards in Europe and Latin America.
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- 2,041 students
- 14 lessons (1h 57m)
- 13 additional resources (5 files)
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- Available on the app
- Audio: Spanish
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- Level: Intermediate
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