Storytelling for Winning Presentations
Understanding Your Audiences
A course by Chris Tomlin , Storyteller
About the video: Understanding Your Audiences
Overview
“Next, I will explain how you can target your presentation to the true hero of the story: your audience. You will learn why your audience is so important to the success of your story. ”
In this video lesson Chris Tomlin addresses the topic: Understanding Your Audiences, which is part of the Domestika online course: Storytelling for Winning Presentations. Create winning presentations that captivate your audience from start to finish and leave a lasting impression..
Partial transcription of the video
“In this lesson, we'll learn about targeting the presentation to the true hero of the story, your audience. So why is your audience so important to the success of your story? As storytellers, we need to work harder to make our stories compelling. Our audiences need to be gripped and invested in everything we're saying and hanging on to our every word. So your company, its products and its services won't change from presentation to presentation, but critically, how you talk about your story and the details that you use should, depending on who you're talking to. To start, simply ask yourself ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Storytelling for Winning Presentations
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Category
Design, Marketing & Business -
Areas
Design, Marketing, Presentation Design, Storytelling

Chris Tomlin
A course by Chris Tomlin
Chris Tomlin is a professional storyteller with an impressive background in communication and storytelling. Throughout his career, he has revolutionized the way stories are told, working with world-renowned brands like UEFA Champions League, BBC, and Sony.
His passion for uncovering the emotions and hidden messages behind data has made him a leading figure in creating unforgettable presentations.
Through his work, Chris aims to inspire and emotionally connect with his audience, transforming data into experiences that leave a lasting impact.
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- 2,009 students
- 12 lessons (1h 42m)
- 14 additional resources (3 files)
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- Available on the app
- Audio: English, Spanish
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- Level: Beginner
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