Design Thinking: Lead and Innovate Successful Projects
Framing the Problem
A course by Lisa Weinsberger , Innovation Consultant
About the video: Framing the Problem
Overview
“Now that you have selected your problem, the next step is to frame it. In this lesson, I will show you how to frame your customer's biggest problem into a precise problem statement, and then re-frame it into a "How Might We" question. ”
In this video lesson Lisa Weinsberger addresses the topic: Framing the Problem, which is part of the Domestika online course: Design Thinking: Lead and Innovate Successful Projects. Level up your project workflow by improving your design process and working more efficiently with clients and teams.
Partial transcription of the video
“ Framing the Problem In this lesson, you'll learn how to properly frame a problem. Now that we have made a decision on which problem we want to solve, we want to define all the dimensions this problem entails. In design thinking, this is called problem framing. How does problem framing work? We want to frame the problem as a specific statement. We want to be as specific as possible to nail what the problem entails. There's a formula I've prepared for you. It's called the Four W formula to create a problem statement. You can see it works like this. First, you take the dimension of Who. That...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Design Thinking: Lead and Innovate Successful Projects
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Category
Marketing & Business -
Areas
Business, Communication, Creative Consulting, Creativity, Design Management
Lisa Weinsberger
A course by Lisa Weinsberger
Lisa Weinsberger is an award-winning Innovation Consultant, Design Thinker, and Workshop Facilitator from Vienna, Austria. Her goal is to empower corporates, innovation hubs, and startups to accelerate team collaboration, build better digital products faster, and save valuable time, money, and resources.
She runs remote innovation workshops and webinars for corporate teams and Design Thinking students. Alongside her team, she won the Facebook Community Award for developing a social business app in 2018.
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