Graphic Design: Composition of Commercial Images
The communication brief: analysis of information
A course by Guillermo Flores , Illustrator and Graphic Designer
About the video: The communication brief: analysis of information
Overview
“In this lesson I will talk to you about the advantages of the brief. Additionally, I will show you some examples of other projects where the client's request was very complete. ”
In this video lesson Guillermo Flores addresses the topic: The communication brief: analysis of information, which is part of the Domestika online course: Graphic Design: Composition of Commercial Images. Learn composition techniques for commercial and advertising images based on clients needs.
Partial transcription of the video
“In this lesson I will show you what for me It is one of the most important tools in creating, the brief. A brief is a written document which contains all the information of the project, including the whole process of the company, how is it going to sell How are we going to market it? what is the strategy and let's go. It is a document that contains all the necessary information to create our image. The brief is a tool that will take us hand in hand with the project and he's going to tell us how to deal with it, Which is the best way. There are even creatives who ask the client When was the ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Graphic Design: Composition of Commercial Images
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Category
Design -
Software
Adobe Photoshop -
Areas
Design, Graphic Design

Guillermo Flores
A course by Guillermo Flores
Guillermo Flores is a renowned illustrator and graphic designer specialized in collage and digital illustration. With a career marked by collaborations with renowned brands such as Cirque du Soleil, Nike and Marc Jacobs, he has stood out in the creation of visual compositions that speak the language of each audience.
His focus on conveying a brand's essence through unique and engaging images has earned him recognition in publications such as Wired, Beyond Borders and Novum Mag.
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- 1,740 students
- 15 lessons (2h 31m)
- 16 additional resources (6 files)
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- Audio: Spanish
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- Level: Beginner
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