Introduction to CMF Design: Color, Material, and Finish

Laura Perryman is the founder and creative director of Colour of Saying, a design studio dedicated to color and materials in experiential design. She studied textile design at the Royal College of Art in London in 2007, and has worked in the CMF industry since. In 2008, she was a senior designer in the color and material concept department for Nokia for two years. A few years later, she was the CMF lead designer at Arrival, an electric vehicle technology company.

Since then, she has gone on to curate CMF palettes for the tech, home, footwear, and interior design industries for clients like Nolii, Vivo footwear, Graphenstone, Panasonic, and Sky. She is also the author of The Colour Bible. She is currently on the board of trustees for The Colour in Design Awards, a non-profit organization for design graduates.