Art Licensing 101: Build Your Illustration Career
How to Present Your Work to Prospective Clients
A course by Allison Cole , Illustrator and Surface Designer
Joined May 2021
Joined May 2021
About the video: How to Present Your Work to Prospective Clients
Overview
“I will talk about smart and effective ways to pitch and present your work to potential clients and buyers. ”
In this video lesson Allison Cole addresses the topic: How to Present Your Work to Prospective Clients , which is part of the Domestika online course: Art Licensing 101: Build Your Illustration Career. Learn how to grow your business through essential pattern design skills and valuable licensing basics..
Partial transcription of the video
“How to Present Your Work to Prospective Clients Now you know how to promote your work, in this lesson, we will talk about smart and effective ways to present your work to potential clients. Once you have a strong online presence, you can start to think about contacting companies directly instead of waiting for them to come to you. Companies won't know about you unless you let them know. It's never bad to put yourself out there and see what comes of it. Let me show you how to do it. Take a close look at their website, and note if they have any submission criteria. If they do not, you can alw...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Licensing 101: Build Your Illustration Career
-
Category
Illustration, Marketing & Business -
Areas
Design Management, Marketing, Pattern Design, Portfolio Development, Traditional illustration
Allison Cole
A course by Allison Cole
Allison Cole is a seasoned illustrator and surface designer renowned for her vibrant and engaging creations. With a passion for art that dates back to her formative years, Allison honed her skills at The Rhode Island School of Design, where she gained a comprehensive understanding of the creative process. Her career journey began as a graphic designer and freelance illustrator, during which she explored the world of surface design by crafting and selling her own products. This self-driven initiative led her to discover the potential of creating art for products, ultimately guiding her towards a career in surface design.
Over time, Allison has collaborated with an impressive array of clients, including Target, Keds, and West Elm, and has developed product lines with brands such as Paintbrush Studio Fabrics and Badge Bomb. Her work is celebrated for its unique motifs, vibrant colors, and compelling compositions that capture the imagination. Allison's dedication to her craft is evident in her strategic approach to building her brand and establishing licensing partnerships. She continues to inspire artists by demonstrating how to transform illustrations into captivating collections, offering insights into the world of surface design with the aim of empowering others to see their work on products.
- 99% positive reviews (291)
- 8,445 students
- 12 lessons (1h 35m)
- 7 additional resources (0 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
