Art Licensing 101: Build Your Illustration Career
Markets and Research Tips
A course by Allison Cole , Illustrator and Surface Designer
Joined May 2021
Joined May 2021
About the video: Markets and Research Tips
Overview
“Here, you'll learn about the different markets for surface design. ”
In this video lesson Allison Cole addresses the topic: Markets and Research Tips, which is part of the Domestika online course: Art Licensing 101: Build Your Illustration Career. Learn how to grow your business through essential pattern design skills and valuable licensing basics..
Partial transcription of the video
“Now that we've learned about some licensing terms and definitions, In this lesson, we will learn about different markets and some research tips. There are so many different markets for surface design work. When you start to imagine your own work on products, it can be overwhelming to see where your work will fit. and where you should license your own work. Research is so important and can be really fun. I'm going to go over some research tips and give you an overview of some of the different marketplaces that commonly buy and license surface design art. almost every type of marketplace. has...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Licensing 101: Build Your Illustration Career
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Category
Illustration, Marketing & Business -
Areas
Design Management, Marketing, Pattern Design, Portfolio Development, Traditional illustration
Allison Cole
A course by Allison Cole
Allison Cole is a seasoned illustrator and surface designer renowned for her vibrant and engaging creations. With a passion for art that dates back to her formative years, Allison honed her skills at The Rhode Island School of Design, where she gained a comprehensive understanding of the creative process. Her career journey began as a graphic designer and freelance illustrator, during which she explored the world of surface design by crafting and selling her own products. This self-driven initiative led her to discover the potential of creating art for products, ultimately guiding her towards a career in surface design.
Over time, Allison has collaborated with an impressive array of clients, including Target, Keds, and West Elm, and has developed product lines with brands such as Paintbrush Studio Fabrics and Badge Bomb. Her work is celebrated for its unique motifs, vibrant colors, and compelling compositions that capture the imagination. Allison's dedication to her craft is evident in her strategic approach to building her brand and establishing licensing partnerships. She continues to inspire artists by demonstrating how to transform illustrations into captivating collections, offering insights into the world of surface design with the aim of empowering others to see their work on products.
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