Introduction to Product Design
Market study and mood board
A course by Goula / Figuera , Design Studio
About the video: Market study and mood board
Overview
“Before starting a project it is important to become a small expert on the subject, so later you can summarize and visualize what will influence the design. Market research and mood boards are used for all this.”
In this video lesson Goula / Figuera addresses the topic: Market study and mood board, which is part of the Domestika online course: Introduction to Product Design. Discover every stage in the product design process, from the interpretation of a brief to the creation of the prototype.
Partial transcription of the video
“Market study and mood board Before starting any design project, it is very important to become experts on the subject, especially if we do not have experience on that typology. For this there are two fundamental tools. First, the market study and then the mood board. In this lesson we will see how to do it. When will we start a new project it is essential to do a study because we need to know what others have done before me, what are they doing in the present, and guess what they will do in the future. We will see very quickly how to do a market study for product design. As the name suggest...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Product Design
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Category
Design -
Areas
Design, Design Management, Industrial Design, Product Design

Goula / Figuera
A course by Goula / Figuera
Goula / Figuera is a contemporary product design studio and creative consultancy for businesses and limited edition items founded by Pablo Figuera and Álvaro Goula in Barcelona. In 2018, excited about taking things to the next level and being able to control the production and commercialization of their ideas, the business partners presented GOFI, a publisher which now distributes their products internationally.
Their work has appeared in publications and international exhibitions in cities such as Stockholm, Frankfurt, and Milan, and they have been awarded with the Delta de Oro, Design Plus, Premio Injuve, and Lexus Design Award, among others. Alongside his work as a designer, Pablo Figuera also teaches project and design fundamentals at Elisava, as well as collaborating with the IED Barcelona.
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