Introduction to Product Design
A course by Goula / Figuera, Design Studio

Discover every stage in the product design process, from the interpretation of a brief to the creation of the prototype
If you take a quick look around you, you realize that absolutely everything has been designed, from the planes in the sky to the pens you use on a daily basis. Product designer Pablo Figuera, cofounder of the Goula / Figuera studio, uses this moment of observation and reflection to help him improve people's lives with new materials, colors, shapes, and uses for a variety of items.
In this course, your teacher shares every stage of the design process, from the interpretation of the brief to the creation of the prototype. Deepen your knowledge of product design and breathe life to your ideas.
What will you learn in this online course?
14 lessons & 25 downloads
What's included in this course?
Start by getting to know your teacher, product designer Pablo Figuera, and his career in product design. Hear the origin story of the Goula / Figuera studio and how they created the GOFI brand. Explore the references and influences that have shaped his work.
Broaden your understanding of product design and explore the different areas you can specialize in. Take a look at the key areas to take into account before starting a project: the brief, the budget, market research, and the development of a mood board to define the aesthetic.
After delving into the initial stages of the design process, learn how to get your ideas down on paper and define the proportions and measurements using diagrams. Then, Pablo teaches you how to make easy volumetric models in order to check the dimensions.
Once you've got the shape of the item, move on to the materials and color and see how they affect the design and the perception of the product, respectively. Finally, create a 3D model of your item and prepare it for rendering.
According to Pablo, a design becomes more than just an idea when it reaches the communication and production phase. Wrap up the course by reflecting on the importance of storytelling and good photography for sharing your project with the world, as well as the various paths you can follow to make your idea a reality.
- 100% positive reviews (52)
- 2,369 students
- 14 lessons (2h 47m)
- 25 additional resources (10 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, German, English, French, Indonesian, Italian, Dutch, Polish, Portuguese, Romanian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
What is this course's project?
After studying all the stages of the product design process, create the product of your choice, from the definition of the brief to the creation of the prototype.

Projects by course students
Who is this online course for?
Anyone wanting to delve into the world of product design.
Requirements and materials
As this is a beginners' course, no previous knowledge is necessary, although access to tools such as Illustrator, SketchUp, and Rhino will facilitate the design process.
In terms of materials, you need paper; drawing materials such as a pencil, colored pens, markers, a ruler, and a compass; and tools for making simple models like card, foam board, wire, adhesive tape, and a cutter.

Reviews

Goula / Figuera
A course by Goula / Figuera
Goula / Figuera is a contemporary product design studio and creative consultancy for businesses and limited edition items founded by Pablo Figuera and Álvaro Goula in Barcelona. In 2018, excited about taking things to the next level and being able to control the production and commercialization of their ideas, the business partners presented GOFI, a publisher which now distributes their products internationally.
Their work has appeared in publications and international exhibitions in cities such as Stockholm, Frankfurt, and Milan, and they have been awarded with the Delta de Oro, Design Plus, Premio Injuve, and Lexus Design Award, among others. Alongside his work as a designer, Pablo Figuera also teaches project and design fundamentals at Elisava, as well as collaborating with the IED Barcelona.
Content
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U1
Introduction
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Presentation
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Influences
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U2
Before starting
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What is product design?
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Briefing and budget
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Market study and mood board
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U3
The design project: the form
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Sketching 1
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Sketching 2
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Proportion, dimensions and plans
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Add volume: the mockup
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U4
The design project: materials and representation
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Materials, processes and color
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3D modeling and rendering
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The prototype
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U5
Production and communication
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Product communication
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Production or self-production
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FP
Final project
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Introduction to product design
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What to expect from a Domestika course
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Learn at your own pace
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Learn from the best professionals
Learn valuable methods and techniques explained by top experts in the creative sector.
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Meet expert teachers
Each expert teaches what they do best, with clear guidelines, true passion, and professional insight in every lesson.
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Certificates
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Get front-row seats
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Share knowledge and ideas
Ask questions, request feedback, or offer solutions. Share your learning experience with other students in the community who are as passionate about creativity as you are.
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Connect with a global creative community
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FAQs
You’ll learn how to develop products from the initial idea all the way through production, applying sketching, 3D modeling, model making, market research, storytelling, and effective communication, plus managing budgets and client relationships.
This course is aimed at those with some design background, so it’s intermediate level—perfect if you already have basic experience in design or creativity.
Basic design or drawing skills are recommended, but you don’t need to master all the technical tools before starting.
You’ll need basic drawing tools, materials for model making, access to 3D modeling software (like SketchUp or similar), and basic product photography equipment.
The course teaches you how to conceptualize, sketch, prototype, model, and professionally present products, making it easier to pitch to clients or enter competitions and boosting your designer profile.
Yes, the course includes dedicated modules on furniture design, tech lighting, blending art and design in furniture, and developing modern light fixtures.
You’ll learn to create digital mood boards, briefs and self-briefs, analyze trends, research historical references, and professionally structure design projects.




Bel corso, bravo docente.
Está muy bueno el curso para los que están empezando a entender cómo comienzo a diseñar un producto, los planos, los paso a paso hasta la materialización
Agradezco mucho por este curso abrio mis ojos al mundo del diseño.
la verdad es un curso excelente sus consejos y tips valen mucho y para mí como diseñador industrial como trabajan los demás colegas me abre mucho la mente
Me gustó mucho, muy interesante y pasa por varios temas.