Creative Direction for Product Photography
Presentation
A course by Josefina Mogrovejo , Photographer and Art Director
Joined June 2019
About the video: Presentation
Overview
“In this lesson I am going to tell you about my journey to become a photographer specialized in set design . I am going to show you some of my most important works and also some of those that produced the change of direction in my career.”
In this video lesson Josefina Mogrovejo addresses the topic: Presentation, which is part of the Domestika online course: Creative Direction for Product Photography. Create a visual universe and enhance brand identity by defining the composition, color and lighting of your images.
Partial transcription of the video
“Presentation Hello everyone, welcome to my course of "Creative direction for photography in networks". My name is Josefina Mogrovejo, I am an image and sound designer, photographer and art director. I've always liked the world of images, objects, the colors and when I finished high school, I didn't really know how to channel all that was happening to me, so I decided to start a photography course. I loved it but felt like I still needed a little more to understand well the world of the image. I graduated as an image and sound designer and then I specialized in Art Direction and Set Design. ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Direction for Product Photography
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Category
Photography & Video -
Areas
Art Direction, Digital Photography, Photographic Composition, Photography, Photography Post-production, Product Photography

Josefina Mogrovejo
A course by Josefina Mogrovejo
Josefina Mogrovejo is an image and sound designer, photographer, and art director. Over the course of her career, she has become an expert in set design and still life photography. Her expertise and innovation come from hours of rummaging through flea markets and finding ways to give objects new meaning while creating unique compositions that reinforce the message behind the photograph.
She has worked on a variety of projects for national and international clients including Disney, Nesquik, Beefeater, McDonald's, Tastemade, Brother, Monoblock, Kasadesign, and Filgo. Over the past ten years, she has also devoted her time to teaching workshops where she shares the knowledge and experience she has acquired throughout her career.
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