Cinema Lettering
Sketching Our Poster
A course by Ivan Castro , Graphic designer specialized in calligraphy and lettering
Joined February 2014
Joined February 2014
About the video: Sketching Our Poster
Overview
“Prior to the final label and as in any other design process, we need to go through a generation phase of ideas and sketches that will help us visualize the different lines of work that are happening to us. We are going to evolve these ideas from a very primary first sketch where we will begin to hierarchize and compose the information until a more advanced stage where we will decide details about the styles of letter. We will also think about how we will incorporate this label in the format of our poster. ”
In this video lesson Ivan Castro addresses the topic: Sketching Our Poster, which is part of the Domestika online course: Cinema Lettering. Discover the expressive capacities of letters by designing a film poster.
Partial transcription of the video
“Well, before I start designing the poster itself I have thought a little about the hierarchy that I want to establish and in the fonts that I am going to use. I have prepared a series of sketches I'm going to show you and I'm going to comment a little the evolution. Nor does it make sense to show you Sketches one by one, because what interests me What you see is not as much as I draw it because I insist, they are very quick sketches very small and like pencil which also have no more interest at the formal level but I am interested that you see the evolution in the composition of the label a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Cinema Lettering
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Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Hand Lettering, Lettering, Poster Design
Ivan Castro
A course by Ivan Castro
Ivan Castro's interest in the forms of letters manifests as a child; a passion that has become his work through calligraphy, typography and lettering. On this subject he has recently published the manual The ABC of Lettering , in which he explains the concepts and techniques necessary to master this discipline.
From his studio near Barcelona he works for clients from all over the world, an occupation that is compatible with teaching in schools like Elisava, BAU or Visions and conferences and workshops in different places.
- 99% positive reviews (109)
- 1,474 students
- 18 lessons (4h 6m)
- 17 additional resources (15 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
