Cinema Lettering

Theory of Walking around the House

A course by Ivan Castro , Graphic designer specialized in calligraphy and lettering

99% positive reviews (109)

1,473 students

Audio: Spanish

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About the video: Theory of Walking around the House

Overview

“Without wanting to make a brainy treatise on poster design, in this lesson I tell you some of my conclusions about what a poster is, what role it plays in our 2.0 world, and what we have to take into account when developing the project of this course. So before we start to draw letters like crazy for our poster, let's reflect a bit on the subject. ”

In this video lesson Ivan Castro addresses the topic: Theory of Walking around the House, which is part of the Domestika online course: Cinema Lettering. Discover the expressive capacities of letters by designing a film poster.

Partial transcription of the video

“Friends, this course is going to make a poster with lettering. We have been talking about lettering. Well now let's see, what is a poster? So make a good coffee. Get comfortable and comfortable. Because there comes a curious brick. That does not pretend to be a poster theory, (inaudible) and serious. And talk about semiotics and how to read the images. Because I don't give for that. But if they are a series of reflections that I have made What is a poster about and what is it for? Not so much from the point of view of lettering, Not even graphic design. But from a more general point of view...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Cinema Lettering

Level: Beginner
99% positive reviews (109)
1473 students
4 units
18 lessons (4h 6m)
15 downloads

Category
Calligraphy & Typography
Software
Adobe Illustrator, Adobe Photoshop
Areas
Hand Lettering, Lettering, Poster Design

Ivan Castro

A course by Ivan Castro

Teacher Plus

Graphic designer specialized in calligraphy and lettering

Ivan Castro's interest in the forms of letters manifests as a child; a passion that has become his work through calligraphy, typography and lettering. On this subject he has recently published the manual The ABC of Lettering , in which he explains the concepts and techniques necessary to master this discipline.

From his studio near Barcelona he works for clients from all over the world, an occupation that is compatible with teaching in schools like Elisava, BAU or Visions and conferences and workshops in different places.