Stationery Creation for Branding Projects
Cleanliness, Prototyping and Readability
A course by Plácida , Design Studio
About the video: Cleanliness, Prototyping and Readability
Overview
“Once the different layout and grid tests have been carried out, we are going to evaluate and show the best options that help to understand the whole set as a system. We are going to create small paper prototypes to see if the chosen sizes in terms of format and text sizes really work.”
In this video lesson Plácida addresses the topic: Cleanliness, Prototyping and Readability, which is part of the Domestika online course: Stationery Creation for Branding Projects. Learn how to transmit the visual identity of a brand in its corporate stationery and packaging, based on its logo.
Partial transcription of the video
“Cleanliness, prototyping and readability In this lesson we will learn to choose the best layout for each element of our stationery. Go for it. Once the grid is designed, put to design and layout the different options for each element that makes up our stationery, it is time to make important decisions. What I have done, on the one hand, is to take out all the options of each one of the elements that I have been designing or all the options that have come along the way, how can it be to try different fonts, change the location of the most representative elements of the stationery or simply o...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Stationery Creation for Branding Projects
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Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Design Management, Graphic Design, Logo Design, Packaging, Stationery Design

Plácida
A course by Plácida
Javier Zamora is the founder and creative director at Plácida, a graphic design studio specializing in corporate visual identity, editorial design, and packaging design.
Through graphic synthesis and effective communication, Plácida Studio has won three ADG-Laus awards, as well as being featured in editorials like Monocle, Gestalten, SB Creative Japan, Counter-Print, Sendpoints Publishing Co, Novum, Graffica, and Experimenta.
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- 20 lessons (3h 22m)
- 38 additional resources (19 files)
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- Audio: Spanish
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