Lettering and Illustration: Composition, Techniques, and Application
Execution from the layout - Union Pool (illustration)
A course by Sindy Ethel & Alan Rodríguez (R3DO) , Designers, illustrators and lyricists
Joined May 2017
About the video: Execution from the layout - Union Pool (illustration)
Overview
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In this video lesson Sindy Ethel & Alan Rodríguez (R3DO) addresses the topic: Execution from the layout - Union Pool (illustration), which is part of the Domestika online course: Lettering and Illustration: Composition, Techniques, and Application. Learn to combine letters and illustration in an effective way.
Partial transcription of the video
“Well now let's start with the final illustrations of Union Pool, here I have prepared my board with both the sketch and the references of the objects that I am going to illustrate, also if you realize in this part I extracted as parts that going to be important for that design, like the texture of medium tone, and on this side I have the exercise what I made of the beer, also a bit of inspiration for the style of the illustration, of more material for example a food truck alone extracted a silhouette so that what we can use in our design, hence I will first go to texturize and do a treatmen...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Lettering and Illustration: Composition, Techniques, and Application
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Category
Calligraphy & Typography, Illustration -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Digital Illustration, Digital Lettering, Lettering, Traditional illustration, Vector Illustration

Sindy Ethel & Alan Rodríguez (R3DO)
A course by Sindy Ethel & Alan Rodríguez (R3DO)
Sindy Ethel is an interactive Mexican designer and a great enthusiast of lettering and typography.
She has worked as a digital designer for agencies such as Grupo W, CP + B in Colorado and Vault 49 in New York. Her passion for lettering and typography has led her to work with brands such as Pepsi, Santa Clara, Baileys, Volkswagen, HP, Adobe or Sprite, among others.
To shape your letterings, you are inspired by Japanese cuisine and culture. He likes to know new places and takes advantage of his trips to take references that he includes in his designs.
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Alan Rodríguez (R3DO) has worked as a graphic designer and illustrator for studios such as Tixinda, Grupo W and Vault49 in New York.
Currently working as a freelance illustrator, collaborating with brands such as Adobe, Budweiser, Baileys, Google, Volkswagen or HP, among others. Although his personal work, inspired by Latin American folklore and Native American art, is what allows him to experiment and unleash his creativity.
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