Lettering and Illustration: Composition, Techniques, and Application

Layout: Space, content and hierarchy - Part I

A course by Sindy Ethel & Alan Rodríguez (R3DO) , Designers, illustrators and lyricists

99% positive reviews (243)

3,220 students

Audio: Spanish

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About the video: Layout: Space, content and hierarchy - Part I

Overview

“In this lesson we will show you our sketching process by using thumbnails or small quick sketches, we will try different accommodations for the same content.”

In this video lesson Sindy Ethel & Alan Rodríguez (R3DO) addresses the topic: Layout: Space, content and hierarchy - Part I, which is part of the Domestika online course: Lettering and Illustration: Composition, Techniques, and Application. Learn to combine letters and illustration in an effective way.

Partial transcription of the video

“in this lesson we are going to talk about layout is one of the most important points in our course, it is the structure that will take our design, if we have a good structure is more probable that we have a better result, the first book I'm going talk about is Guadalupe Posada, 's a Mexican engraver, the towards both the illustration and the lettering and that's why I like lot, I'm going to show you some examples for example this, some of the most important things when you make a design, it's the structure of the information, is the most important information , if we have a title, a subtitl...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Lettering and Illustration: Composition, Techniques, and Application

Level: Beginner
99% positive reviews (243)
3220 students
6 units
29 lessons (5h 33m)
12 downloads

Category
Calligraphy & Typography, Illustration
Software
Adobe Illustrator, Adobe Photoshop
Areas
Digital Illustration, Digital Lettering, Lettering, Traditional illustration, Vector Illustration

Sindy Ethel & Alan Rodríguez (R3DO)

A course by Sindy Ethel & Alan Rodríguez (R3DO)

Teacher Plus

Designers, illustrators and lyricists

Sindy Ethel is an interactive Mexican designer and a great enthusiast of lettering and typography.

She has worked as a digital designer for agencies such as Grupo W, CP + B in Colorado and Vault 49 in New York. Her passion for lettering and typography has led her to work with brands such as Pepsi, Santa Clara, Baileys, Volkswagen, HP, Adobe or Sprite, among others.

To shape your letterings, you are inspired by Japanese cuisine and culture. He likes to know new places and takes advantage of his trips to take references that he includes in his designs.

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Alan Rodríguez (R3DO) has worked as a graphic designer and illustrator for studios such as Tixinda, Grupo W and Vault49 in New York.

Currently working as a freelance illustrator, collaborating with brands such as Adobe, Budweiser, Baileys, Google, Volkswagen or HP, among others. Although his personal work, inspired by Latin American folklore and Native American art, is what allows him to experiment and unleash his creativity.