UX Research 101

Overview

“Quantitative user research is about the quantity. You need a high amount of data to be able to get real insights. Those insights answer the “what”. It shows what devices users are using but not why they are using a specific device. In this lesson, we will go through different quantitative methods ”

In this video lesson Patricia Reiners addresses the topic: Quantitative User Research, which is part of the Domestika online course: UX Research 101. Learn how to design your own research plan to help you create the digital experiences of the future.

Partial transcription of the video

“Quantitative user research So in this lesson, we are going to talk about the quantitative user research methods. So quantity, like the name already says, is about the quantity. It's very much about the data, the analytics and answers the "what" of a specific problem or question you might have. For example, you get insights about what devices users are using when they are going to your site, for example, that they use their smartphones. But you don't get the insights about why they're doing it. It's about the "what", the data, the analytics. There are a few methods which I'll talk about in t...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: UX Research 101

• Level: Beginner
• 98% positive reviews (513)
• 13696 students
• 4 units
• 16 lessons (2h 12m)
• 6 downloads

• Category

  Web & App Design

• Areas

  App Development, Digital Design, Interactive Design, Programming, UX / UI, Web Design, Web Development