Hair Accessories Design
Elaboration of the mood board
A course by Fernanda Guimarães , Creative Director
Joined May 2020
About the video: Elaboration of the mood board
Overview
“In this step, I will show you how to create a mood board gathering the images that should compose the style, identity and lifestyle of the brand and its collection. ”
In this video lesson Fernanda Guimarães addresses the topic: Elaboration of the mood board, which is part of the Domestika online course: Hair Accessories Design . Learn how to make your own accessories collection and how to position your brand in the market.
Partial transcription of the video
“In this section. we will implement the brand inspirations and branding by collecting images to collection's concept effectively and creatively. The mood board is like a mural. It can consist of images. videos. visual elements that will comprise the essence of what you will create. It's like an inspiration board to help you shape the identity of any project. transforming it into something truly unique and special. Using these mood boards. we'll craft a persona that embodies your client. the investor in your accessory line. And what forms this persona? It's the set of characteristics that def...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Hair Accessories Design
-
Category
Craft, Fashion -
Areas
Accessory Design, Arts & Crafts, Jewelry Design

Fernanda Guimarães
A course by Fernanda Guimarães
With more than a decade of experience producing hair accessories and developing her brand, Fernanda Guimarães, creative director of CAN CAN, works to bring back ancestral traditions through the use of manual creative techniques.
Today, her designs and products can be found online and in two brick-and-mortar stores in São Paulo and Trancoso, Brazil. According to Fernanda, her accessories are made to “place, protect, imagine, and remember the sacred symbolism of embellishment for moments that leave a mark on one’s soul”.
- 94% positive reviews (177)
- 5,222 students
- 15 lessons (2h 6m)
- 10 additional resources (1 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English, Spanish (Latam), French, Italian, Turkish
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
Areas