Packaging Design with Personality for Small Brands
Choice of format
A course by Un Barco , Graphic Design Studio
About the video: Choice of format
Overview
“With the information collected from the product, it is time to start looking for the appropriate packaging format. In this lesson, you will learn the issues to consider to get the best one for your product, taking into account dimensions, materials and costs.”
In this video lesson Un Barco addresses the topic: Choice of format, which is part of the Domestika online course: Packaging Design with Personality for Small Brands. Learn how to create a graphic universe and design packing that is unique, creative, and affordable.
Partial transcription of the video
“Now. let's look at the types of formats. In the prior unit. we collected essential details about our client's product using the Brief tool. This brief enabled us to grasp the product's characteristics. dimensions. and weight. The dimensions and weight of our client's product are vital for selecting the appropriate packaging format. This data is essential for effective package planning. In Moog's case. we know that the product we'll work with is 50 grams of tea leaves. When our client requests smaller production runs. we might need to explore existing packaging solutions available in the mar...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Packaging Design with Personality for Small Brands
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Category
Design -
Areas
Branding & Identity, Design, Graphic Design, Packaging

Un Barco
A course by Un Barco
Josefina Hernalz and Tomás Fernandez are the creative directors of Un Barco, a graphic design studio specializing in brand design and packaging. They share a passion for simplicity and printed editions and are known for being meticulous in every aspect of their projects, from materials, textures, and formats to the inks and printing methods they use.
Some of their most notable projects are packaging for jewelry, ceramics, cosmetics, and food products, and branding for cafés, cocktail bars, and restaurants. Their creations have been published in magazines and publications like Mindsparkle magazine, Inspo finds, BranD Magazine, Novum magazine and Sandu Publishing.
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- 2,142 students
- 14 lessons (1h 31m)
- 9 additional resources (1 files)
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- Audio: Spanish, English, French, Italian, Portuguese
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- Level: Beginner
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